National Survey of Kids For Insight Into What Makes Kids Frequent Readers #lowell #library

” NEW YORK – January 8, 2015 – Scholastic (NASDAQ: SCHL) the global children’s publishing, education and media company, today released results from the fifth edition of the Kids & Family Reading Report™, a biannual national survey of children ages 6–17 and their parents exploring their attitudes and behaviors around reading books for fun. Key findings reveal predictors of reading frequency, the importance of reading aloud to children at various ages, how frequently children have opportunities to read for pleasure at school and much more. For the first time, this year’s survey also includes data from parents of children ages 0–5 to shed a light on the role parents play in children’s literacy development before they enter school.

Powerful Predictors of Reading Frequency

Frequent readers—defined as children who read books for fun 5–7 days a week—differ substantially in a number of ways from infrequent readers—those who read books for fun less than one day a week. For instance, among children ages 6–11, frequent readers read an average of 43.4 books per year, whereas infrequent readers read only 21.1. There is an even more profound difference among frequent readers ages 12–17, who read 39.6 books annually, and infrequent readers, who read only 4.7 books. The Kids & Family Reading Report asks what makes children frequent readers, creating two models for predicting children’s reading frequency—one each among kids ages 6–11 and 12–17—constructed through a regression analysis of more than 130 data measures from the survey.”